The New Fragrance For Purpose Driven Men Who Support Real World Impact
Crafted for men who protect and provide. Every bottle supports children's charities. Join the wait list below to gain priority access to the limited edition launch. Only 100 bottles available.
Every bottle sold helps support children’s charities - wear a fragrance with impact.
For every bottle sold, 10% of profits goes to registered children's charities. Your purchase gives you VIP access to the Resilience Brotherhood - see first hand the real world impact you support.
Hear what 100 women at high-end rooftop bars had to say
93% responded positively. Here are the top responses:
Built on feedback from 300+ men who wanted a scent that feels Fresh, clean and purpose-driven.
Why Was This Fragrance Created?
To give men a fragrance that reflects their character - strength, discipline, purpose and resilience.
To create a brand with real impact, where every bottle funds charities helping vulnerable children.
To build a movement for values-driven men who believe in values over vanity.
Meet the Founders
Valore was created by two men who believe real strength comes from living by your values.
In a world full of noise, genuine change starts with the choices we make every day - how we show up, what we stand for, and the example we set.
A fragrance won’t change the world. But a man who leads with intention can.
Every bottle helps fund charities supporting vulnerable children, because impact should be built into the foundation.
Valore is a community for men who choose purpose over vanity and want to be part of something bigger than themselves.
Join the wait list to gain priority access to the limited edition launch. Only 100 bottles available.
Who Is This Fragrance For?
Men who protect, provide and push themselves, on the gym floor, in business and in life.
Men who value purpose and want a scent that matches their identity.
Women who want to gift their man a meaningful fragrance that smells incredible and stands for something bigger.
Zero Risk. Total Confidence. Full Refund if You’re Not Impressed.
A guarantee as strong as the scent - full refund if you’re not 100% happy. No questions asked.
Message from the Co-Founders
I've spent my life testing my limits - in business, in sport and in myself. Through it all, I've learned that resilience is what separates those who talk from those who endure.
I'm not sentimental, nor do I value material possessions. I value showing up consistently as the man who makes me proud. The man who honours his values, protects the less fortunate and gives back without recognition.
I found myself searching for ways to embed habits into my day that remind me of who I am. I do not need external validation, but scent is a powerful way of ineracting with others - it taps into innate pathways.
That's why I created 'Resilience by Valore'. To bottle the feeling of quiet confidence and let it form part of a daily ritual that reminds be to be my best.
This isn't just a fragrance, it's a symbol of what you've overcome - and what you're still becoming.